Several ways grocery retailers are elevating the store experience

From the design of service counters, retailers are focusing on brand innovation as well as historic strategies to keep their stores relevant. Despite all the media focus on e-commerce, grocery retailers are making sure they don't tak...
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How to build retail businesses customer loyalty in fashion-food

Many businesses are finding that consumers are loyal to the combination of brick-and-mortar and the pureplay digital shopping experience as a consequence of design at the point of interface. Today’s brick-and-mortar retailers are f...
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The power of Pinduoduo e-commerce App

Serial entrepreneur Colin Huang Zheng, the founder and chief executive of social commerce company Pinduoduo, said counterfeit goods remain an unavoidable problem in China amid the steady development of the country’s online retail market....
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The Future of Supermarket design

In recent news articles posted on this site, our insight has focused on Amazon Go, Wholefoods, Albert Heijn, Gooz and what the supermarket itself may look like in years to come. It’s been a game-changing decade for the industry and...
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Can mass influencer marketing backfire for brands?

Fashion brands, particularly legacy houses such as Dior, have been notably late to the game in terms of embracing digital and coming up with innovative influencer marketing methods, which is why their efforts can feel in-your-face and inorganic.&n...
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The essence of a bank and financial brand design

When searching for the meaning of financial branding and design for the industry, I came across this quote.  “Ultimately, a brand is the things people say about you when you’re not there,” says Jeff Bezos, CEO of Amazon...
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The future of retail and shopping mall design

Despite appearing everywhere or of being very common, the shopping mall design as it’s been conceived for the last 50 years is at a critical inflexion point in our economic times. Social media and the likes of Instagram and global trends are...
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Fashion Nova Instagram retailing store design

Is Fashion Nova the fastest-growing women’s apparel company in the U.S.? With 10.7 million followers on Instagram, independent of the traditional brands, according to Google, Fashion Nova was one of the most searched fashion brands...
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Telecommunications retail store design

The competition has arrived. Over-the-top (OTT) players, which offer apps and streaming content directly to consumers through the Internet, have increased their dominance, even in core communication services such as messaging and voice. WhatsApp,...
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Shopping Centre Design and Branding

Online shopping might be cheap and convenient, but it's also one-dimensional and impersonal compared to a well-crafted retail brand strategy and an elegant interior design of a shopping mall. By offering such a bottomless well of upper to midd...
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A luxury brand strategy campaign and a retail design agency overview

Only a few leading retailer brand agencies create successful strategies for change. In a previous article, we reviewed the multi-channel fashion retail pioneer, Louis Vuitton. In this article, we turn our attention to advertising and ret...
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Developing a luxury brand strategy, and a brand agency overview

In a previous article, we reviewed the multi-channel fashion retail pioneer, Chanel. In this article, we turn our attention to strategies for the luxury segment brand Louis Vuitton. The Louis Vuitton brand and the LV monogram are among t...
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