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Explore Currys and M.Video, Urban City Tech Stores and Mega Retail formats Concepts that maximize ROI.
Elevate your technology stores through strategic rebranding and immersive customer-centric design.
Explore Currys and M.Video, Urban City Tech Stores – Mega Retail formats Concepts that maximize ROI
Discover Elkjøp’s Norwegian, City Centre, and Phone House Store concepts built to boost traffic, engagement, and omnichannel returns.
Technology retailers like Currys and M.Video struggle to harmonize their large store networks with growing digital demand. Customers expect fast, reliable click-&-collect, live expert advice, and seamless online-in-store journeys. Legacy store layouts, disconnected systems, and inefficient fulfilment create friction, especially for high-traffic, urban markets. Without a unified omnichannel strategy, retailers risk losing digital-savvy shoppers to pure e-commerce players or less agile competitors, while underutilising their powerful physical footprint.
The Answer:
The solution lies in modernizing the retail format with a powerful omnichannel foundation: real-time inventory, integrated customer profiles, and fast click-&-collect workflows. Currys and M.Video can leverage digital tools—like live video shopping, in-store queue systems, and mobile-enabled staff tablets—to connect online intent with physical fulfillment. Modular store redesigns, flexible category space, and digitally-enabled customer journeys help convert more shoppers, reduce waiting times, and drive higher-margin engagement.
The Customer Experience:
Customers benefit from a seamless blend of digital and physical retail: they can order online, check real-time stock, and choose curbside or in-store pickup. In-store, they engage with live-chat experts, use tablets to browse full catalogues, and access self-service kiosks. Stores are more intuitive and navigable, with clear zones, dynamic shelf labels, and personalized recommendations. The result: faster checkout, meaningful expert interactions, and a shopping journey that feels tailored, efficient, and deeply trustworthy.
Our Focus & Expertise:
We specialize in transforming tech retail ecosystems through omnichannel store design, operational innovation, and data-led customer journeys. Our team crafts bespoke store concepts, aligning physical layouts with digital platforms, click-&-collect flows, and modular merchandising. We help retailers like Currys and M.Video integrate CRM systems, mobile devices, and live customer interactions, while optimizing pick-up logistics and store efficiency. This ensures higher conversion, reduced costs, and a consistent brand experience across every touchpoint.
Benchmark Analysis:
Our Four-Step Process:
1. Book a consultation call for free.
2. Co-create a bespoke brief.
3. We execute the creative work fast.
4. You see sales, brand loyalty and market share uplift.
"M.Video, the leading consumer electronics retailer in Russia, has
enjoyed a productive and positive collaboration with CampbellRigg.
I confidently recommend them as a reliable partner
and innovative retail design creator."
Alexander Tynkovan President & CEO - M.Video
technology stores that drive profit and brand transformation.
layouts and optimized fashion retail design strategies.
storytelling into a future-ready retail ecosystem.
"Schedule a consultation today and Get a free quote."
Our pricing structure is highly competitive, offering exceptional
value without compromising on quality or creativity.
We move fast. From concept to implementation, our agile team ensures
your project is delivered on time and to the highest standards.
Our team brings together seasoned brand strategists, architects, interior
designers, and graphic designers, collaborating to create
seamless, end-to-end brand environments.
With successful projects delivered across Europe, the Middle East, and Asia,
we combine international experience with local market understanding.
Whether it's a flagship technology store, an urban network or mall micro-branches,
we manage and execute projects of all sizes, efficiently and effectively.
Our designs evolve branch networks from purely transactional spaces into experiential, relationship-focused brand environments, enhancing engagement, elevating
customer experience, and driving tangible business results.
From rebranding and marketing campaigns to spatial design androllout,
we provide an integrated service tailored to your goals.
