News and Views
Supermarket Retail Refurbishment: Design Strategies for Stronger ROI
Achieve 20% higher ROIC by partnering with Campbell Rigg for contemporary
supermarket format innovations.

Explore the value of redesigning your Supermarket.
The Problem:
How can supermarket chains boost ROI and shopper engagement by transforming outdated stores into efficient, brand-enhancing retail environments that meet today’s consumer expectations?
How can supermarket chains boost ROI and shopper engagement by transforming outdated stores into efficient, brand-enhancing retail environments that meet today’s consumer expectations?
The Answer:
We redesign underperforming supermarket stores into high-impact, data-driven environments that drive footfall, increase basket size, and boost ROI. Through smart refurbishments—incorporating layout optimisation, lighting upgrades, and category planning—we create spaces that align with shopper needs, brand identity, and commercial goals.
We redesign underperforming supermarket stores into high-impact, data-driven environments that drive footfall, increase basket size, and boost ROI. Through smart refurbishments—incorporating layout optimisation, lighting upgrades, and category planning—we create spaces that align with shopper needs, brand identity, and commercial goals.

Our Four-Step Process:
1. Book a consultation call for free.
2. Co-create a bespoke brief.
3. We execute the creative work fast.
4. You see sales, brand loyalty and market share uplift.


“I am writing to recommend CampbellRigg for business cooperation on creative design solutions in the retail industry."
Murat Akdag - Head of Marketing, Migros Ticaret A.S.Position your brand for growth by aligning physical store upgrades with evolving shopper
expectations and omnichannel integration.

Access proven expertise. Campbell Rigg delivers full-service retail refurbishment from strategy
through to rollout, delivering consistent, ROI-driven transformations.
through to rollout, delivering consistent, ROI-driven transformations.





Enhance shopper experience by integrating experience zones, fresh lighting, and materials that
increase dwell time and engagement.
increase dwell time and engagement.


"Schedule a consultation today and Get a free quote."
Cost-Effective Excellence
Our pricing structure is highly competitive, offering exceptional
value without compromising on quality or creativity.
Our pricing structure is highly competitive, offering exceptional
value without compromising on quality or creativity.
Rapid Execution
We move fast. From concept to implementation, our agile team ensures your
project is delivered on time and to the highest standards.
We move fast. From concept to implementation, our agile team ensures your
project is delivered on time and to the highest standards.
Multidisciplinary Expertise
Our team brings together seasoned brand strategists, architects, interior designers, and graphic designers—collaborating to create seamless, end-to-end brand environments.
Our team brings together seasoned brand strategists, architects, interior designers, and graphic designers—collaborating to create seamless, end-to-end brand environments.
Global Reach, Local Insight
With successful projects delivered across Europe, the Middle East, and Asia, we combine
international experience with local market understanding.
With successful projects delivered across Europe, the Middle East, and Asia, we combine
international experience with local market understanding.
Scalable Project Delivery
Whether it's a flagship branch or a network of micro-branches, we manage
and execute projects of all sizes—efficiently and effectively.
Whether it's a flagship branch or a network of micro-branches, we manage
and execute projects of all sizes—efficiently and effectively.
Proven Track Record
From retail banking to luxury private client lounges, our designs drive engagement,
elevate customer experience, and deliver measurable commercial results.
From retail banking to luxury private client lounges, our designs drive engagement,
elevate customer experience, and deliver measurable commercial results.
Full-Service Creative Agency
From rebranding and marketing campaigns to spatial design and
rollout, we provide an integrated service tailored to your goals.
From rebranding and marketing campaigns to spatial design and
rollout, we provide an integrated service tailored to your goals.



