The importance of integrating strong retail design principles when planning Airport Food & Beverage zones.

Improve the customer experience

CampbellRigg emphasizes the importance of integrating strong retail design principles when planning Airport food and beverage zones, tenant mixes and brand strategies for future airport duty-free retail growth. Our expert approach to food and beverage (F&B) design within airports ensures world-class services, focusing on creating an exceptional retail strategy and planning a comprehensive F&B tenant mix, including cafes, bars, and restaurants.

One of the standout features of our approach is the thoughtful consideration given to the variety of food and beverage offerings. Whether travellers crave local flavours like laksa, chicken rice, or satay, or international favourites such as Japanese sushi, Italian pasta, or specialty dishes by renowned chefs, our designs include diverse options that align with the airport operator’s vision.

The quality of the F&B experience in airports designed by CampbellRigg is intended to be truly top-notch, catering to both local and international tastes. Convenience plays a significant role, as our strategically placed outlets ensure that travellers can easily access meals or drinks without venturing far from their gates. This careful placement throughout the terminal makes it easy for passengers to find what they need, no matter where they are.

Understanding the nature of international travel, CampbellRigg ensures that F&B options are available 24/7, accommodating passengers across different time zones and flight schedules. Regardless of when travellers arrive or depart, they will always have access to food and beverages.

What sets CampbellRigg’s airport dining concepts apart are the unique, immersive experiences we create. From themed cafes and garden-inspired restaurants to pop-up dining events, each venue offers a special atmosphere that elevates the typical airport dining experience and adds excitement to the traveler’s journey.

Shopping in the duty-free areas designed by CampbellRigg is equally appealing. Travelers can purchase gourmet foods, fine wines, and premium spirits at reduced prices, making it a perfect stop for gifts or indulgent treats.

The ambiance of our dining areas is designed for comfort and relaxation, providing a pleasant escape from the hectic pace of travel, whether in a cozy cafe or an upscale restaurant. Efficient back-of-house planning ensures smooth service, allowing travellers to enjoy their meals without worrying about time constraints or missing flights.

We also cater to health-conscious and dietary preferences by offering vegan, vegetarian, gluten-free, and organic options, ensuring that all travellers can find something that suits their needs.

Lastly, CampbellRigg’s F&B outlets frequently offer promotions and discounts, making the dining experience even more attractive. Deals on meals, beverages, and special combos provide travellers with great value for money.

In conclusion, CampbellRigg’s airport F&B designs emphasize diversity, quality, convenience, and memorable experiences, transforming dining into a satisfying journey for every traveller.