News and Views
Telecom Retail Design and Branding for Technology Companies
Unify Telecom Brand Identity Across Physical and Digital Touchpoints.
In this article, we benchmark three contrasting approaches to telecoms flagship store design
at Megafon, AT&T and Verizon.
See how integrated branding strategies drive recognition, loyalty, and relevance in today’s telecom retail landscape.
The Problem:
Telecom brands often struggle to unify their digital and physical identities. Disconnected UI/UX, inconsistent store design, and fragmented brand systems weaken recognition, reduce trust, and confuse customers globally.
CampbellRigg unites telecom brand identity by aligning spatial design with digital UI/UX, evolving visual systems, and cultural context—creating cohesive, high-impact experiences across formats, markets, and physical-digital touchpoints.
Our Four-Step Process:
1. Book a consultation call for free.
2. Co-create a bespoke brief.
3. We execute the creative work fast.
4. You see sales, brand loyalty and market share uplift.
"I can confidently recommend CampbellRigg as a solid and reliable partner, refreshing Play Telecoms Poland."
Serdar Cetin Partner - Novator Partners LLP
CampbellRigg benchmarks best-in-class brands AT&T and Verizon. From flagship to kiosk.
CampbellRigg delivers adaptable design systems that scale your
telecom brand experience across global formats.
Maximise brand equity. CampbellRigg synchronizes telecom design across screens and
store floors for stronger customer recognition and loyalty.
store’s look, feel, tone, and function globally.
"Schedule a consultation today and Get a free quote."
Our pricing structure is highly competitive, offering exceptional
value without compromising on quality or creativity.
We move fast. From concept to implementation, our agile team ensures your
project is delivered on time and to the highest standards.
Our team brings together seasoned brand strategists, architects, interior designers, and graphic designers—collaborating to create seamless, end-to-end brand environments.
With successful projects delivered across Europe, the Middle East, and Asia, we combine
international experience with local market understanding.
Whether it's a flagship branch or a network of micro-branches, we manage
and execute projects of all sizes—efficiently and effectively.
From retail banking to luxury private client lounges, our designs drive engagement,
elevate customer experience, and deliver measurable commercial results.
From rebranding and marketing campaigns to spatial design and
rollout, we provide an integrated service tailored to your goals.
