How small producers thrive and helped define the Whole Foods Market business model

How Small Producers Shaped and Strengthened the Whole Foods Market Business Model

When Whole Foods Market began as a small natural and organic retailer in 1980, local producers were the backbone of the business. Over three decades and 370 stores later, this philosophy remains central to their model. Whole Foods understands what it's like to be a small business with a big dream and recognises that even companies with the highest quality products and strong business plans need a reliable partner.

Recently, Whole Foods Market opened its third 365 store, a 30,000-square-foot location in Bellevue Square Mall, Bellevue, Washington. By situating the store in this bustling area, they aim to attract nearby office workers and shoppers. The 365 concept centres on providing convenience, with a significant focus on ready-made meals and low shelving, making it easy for customers to find what they need.

The 365 by Whole Foods Market management team offers a curated selection of grab-and-go fresh foods, grocery items, and retail innovations that streamline the shopping experience for value-conscious customers seeking high-quality products.

Highlights of the grab-and-go menu include:

Eclectic hot dogs, like the vegan "Carrot Dog," made with braised carrot, tamarind chutney slaw, cilantro, and avocado
Pizza varieties such as the vegan veggie with Kite Hill ricotta and chicken bulgogi made with Bianco DiNapoli tomato sauce
Hot and cold bars featuring global cuisines and rotating options like bibimbap, kimchi fried rice, chicken verde enchiladas, and shichimi togarashi Brussels sprouts
Jeff Turnas, President of 365 by Whole Foods Market, shares, "From the food offerings to the design, we're excited to introduce people to a shopping experience that delivers the quality standards they expect from WFM in a fun new format. Whether you're stopping by after work for a grab-and-go dinner, stocking up for the week, or refuelling after shopping, you'll find a blend of innovation and convenience here that's unmatched."

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