Retail Design News & Trends:
Fashion

Fashion - 11.09.2018

Customer brand loyalty at Shein, Fashion Nova and Bonobos

Many businesses are finding that consumers are loyal to the combination of brick-and-mortar and the pure-play digital shopping experience as a consequence of design at the point of interface. Today's brick-and-mortar retailers are facing an uph...

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Fashion - 28.07.2018

Can mass influencer marketing backfire for brands?

Fashion brands, particularly legacy houses such as Dior, have been notably late to the game in terms of embracing digital and coming up with innovative influencer marketing methods, which is why their efforts can feel in-your-face and inorganic....

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Fashion - 23.07.2018

Fashion Nova Instagram retailing store design

Is Fashion Nova the fastest-growing women's apparel company in the U.S.? With 10.7 million followers on Instagram, independent of the traditional brands, according to Google, Fashion Nova was one of the most searched fashion brands alongside Gu...

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Fashion - 19.01.2018

A luxury brand strategy campaign and a retail design agency analysis

Only a few leading retailer brand agencies create successful strategies for change. In a previous article, we reviewed the multi-channel fashion retail pioneer, Louis Vuitton. In this article, we turn our attention to the role in social media a...

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