Having a relevant web presence is essential for a strong brand in today’s market. Websites provide multiple ways of engaging customers and getting meaningful insights to help grow businesses. Websites can provide customers with relevant and useful tools, increasing brand loyalty and online engagement.
Website development begins with identifying the purposes a particular site will serve and devising a structure for it. Whether it’s a brand new website or an existing one that needs redesigning, making it relevant, useful, and structurally clear is crucial for success.
Great design concepts follow a great brand, and expanding its visual identity into the digital realm helps deepen the relationship between customer and the business. Having an outdated or irrelevant website influences negatively on customer’s perceptions of the brand and its products as a whole.
We offer customers new website creation and redesigning of existing business websites that need to be refreshed. We first identify the uses the website should fulfil, then we devise a structure according to those uses, and build the site using secure, modern and proven technologies to make it easy to manage, promote and use.
Running a website requires not only regular content management, marketing and promotion, but also technical upkeep. We teach our customers to use their websites, manage content and tick all the right boxes for marketing, and we also provide regular maintenance services to keep technologies up to date.
What is the purpose of a website?
A modern website establishes the business’s presence in the digital realm and is a key factor in the success of a business today. It can increase customer conversion and brand loyalty by providing consumers with relevant solutions. It can be a promotion tool and a point of sale giving consumers a positive perception of your offer and helping drive sales.
(Please go to AnnaRigg.com to view our work).
We offer a one-stop multidisciplinary service.
Marketing and brand design services made simple at the
CampbellRigg Agency in London