Spirits industry promotion campaigns travel retail, strategy marketing, retail design, airports, duty-free alcohol marketing, innovative concepts ideas Bacardi Global Travel Retail, brand  Cazadores Tequila

Cazadores, a Tequila brand
building marketing mix promotion
campaign in the airport duty-free
branded spirits market.

Bacardi enlisted the help of our brand
team to ensure Cazadores Tequila displays 
in key airports had a design that carefully
distinguished its brand imagery
to maximise sales.
Location - El Paso, Texas.