Harvey Nichols boutique store retail design consultant

Knightsbridge fashion brands and retail store design
Harvey Nichols is an international luxury lifestyle store, renowned both in the UK and internationally for the breadth and depth of its exclusive fashion merchandise. It offers many of the world's most prestigious brands in womenswear, menswear, accessories, beauty, food and home.

What we did for Harvey Nichols
To bring the aspiration values of Knightsbridge fashion to the counties, CampbellRigg worked with Harvey Nichols to design a concession store with a floor area of 34 square metres in the Debenhams department store in the market town of Chester.

Harvey Nichols fashion store concept brand agencyHarvey Nichols boutique store retail design brand consultant

Harvey Nichols fashion store retail design consultant

The Solution
Our work took account of customer perceptions of Harvey Nichols fashion offer, brand communication, shareholder objectives and the competitive environment. We dealt with category adjacencies, designed the store interiors, bespoke fixtures, fittings, lighting systems, internal signage POS promotions and communication suites.

The key issues were:-
Clarity of proposition - elegant womenswear
Competitive environment - Max Mara, Jaeger
Communication - premium values
Store environment - elegant low density merchandising
Focus on - range co-ordination
Fashion direction – high-end fashion consumer offering

right and left hemiphere design solutions

Harvey Nichols boutique store retail design agency

to work with us
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3 Apollo Studios, Charlton King's Road, London NW5 2SB UK Tel: +44 (0)207 2676070

Contact us

CampbellRigg is hiring:

Business Development Executives
Account Executives
Senior Creative talent
Interior Designers and Branding Designers
Junior Creative talent

Please send message, curriculum vitae and portfolio

3 Apollo Studios, Charlton King's Road, London NW5 2SB UK Tel: +44 (0)207 2676070

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