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A brand identity for a residential property developer of 'Luxury Apartments' in Kiev
Continuum is a leading specialist property developer in the Ukraine. The Mechnikova flagship residential development is considered to be in one of the best locations in the city of Kiev, not far from the business centre and within walking distance of the government quarter. The 26 floor development offers exclusive private facilities for residents, including: full shopping centre infrastructure, fitness suite, spa salon, secure underground parking by separate negotiation, valet parking, concierge and 24hr security. 

What we did for Continium
To strengthen Continuum’s position in the luxury property segment, the development team wanted to make the ‘Mechnikova’ brand identity distinctive with a mark that symbolised higher status in the luxury residential property market.

We developed the three ring symbol and believe it has universal appeal, symbolising  unity, energy and self confidence. 

The images below illustrate the application of the brand through the online marketing portal.

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